Artificial Intelligence

Articles: 26 Results
Robot overlords or perfect partners?

Robot overlords or perfect partners?

AI could be the secret to happy, healthy brand relationships, says Phenomenon's strategy director.

Elon Musk is worried about AI. Should you be?

Elon Musk is worried about AI. Should you be?

Aside from preventing Armageddon, the creative and marketing industry is responsible for shaping AI in a way that supports the

AI offers an unprecedented ability to enable creativity for marketers

AI offers an unprecedented ability to enable creativity for marketers

Don't fear artificial intelligence; embrace it, says Deutsch North America's chief digital officer.

Advertisers are starting to win the war against bot fraud, says ANA

Advertisers are starting to win the war against bot fraud, says ANA

Economic losses are down for the first time in three years, finds a study conducted with White Ops.

US ad tech 'bros' are mocked mercilessly in this British parody film

US ad tech 'bros' are mocked mercilessly in this British parody film

Sonobi, a header bidding provider, follows its "Beware of the Bro-bots" campaign with "The Yank."

Get ready for the era of mixed reality

Get ready for the era of mixed reality

For brands, transformation should be about combining the online and offline worlds through technology to make consumers' lives easier, Abi

Will Amazon devour brands?

Will Amazon devour brands?

Retail is being eaten alive by Amazon and brands could be next, writes the director at Furthr.

What Google Lens means for advertisers

What Google Lens means for advertisers

The search giant's AI-driven visual search app gives advertisers new ways to connect with consumers.

How social media is killing your chatbot

How social media is killing your chatbot

Marketers are limiting chatbots by treating them like extensions of their social media campaigns.

Oracle announces new chatbot and AI products

Oracle announces new chatbot and AI products

The latest chatbot, AI and orchestration innovations announced today.