Lynton Crosby, Theresa May's former spin doctor, has teamed up with former Barack Obama strategist Jim Messina to advise brands
Campaign talks to P&G's marketing chief Pritchard about demanding more from digital, the importance of reach and why one-to-one engagement
Campaign talks to Lewis about the digital take over, getting really close to consumers through data and why marketers have
Airbnb chief marketer Jonathan Mildenhall reveals how the company created its marketing platform and grew it into a global brand.
Cannes Lions has teamed up with the United Nations to launch an award category aimed at supporting and raising awareness
Anatoly Roytman wants to create the first 'experience agency of record' and believes Accenture now has the capabilities to offer
It's a critical time for immersive video as demand for interactive stories soars. Oath's Mark Melling sees 360-degree video as
Ten years after the iPhone debuted, held aloft by the late Steve Jobs before an enraptured San Francisco audience, Apple
Users require a brand that aligns with their values and sparks a personal connection, says Blackbaud's svp of global marketing.
Ahead of this evening's Apple Keynote, when the tech giant is expected to launch a new iPhone, Campaign charts the