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Emily Tan

Technology Editor

Emily Tan is Technology Editor for Campaign UK. 

She joined the team in January 2017 from Campaign Asia, where she was magazine editor and, prior to that, deputy editor. 

Before signing on with Haymarket in 2011, she was a business writer with The Edge Malaysia.

Emily holds an Erasmus Mundus MA in journalism and media within globalisation. 

Telegraph, Trinity Mirror and Perform launch branded content tie-up for Fifa 2018
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Telegraph, Trinity Mirror and Perform launch branded content tie-up for Fifa 2018

Digital sports content company Perform has paired up with Telegraph and Trinity Mirror to produce bespoke branded content solutions around the 2018 World Cup in Russia.

Google to scrap personalised Gmail advertising
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Google to scrap personalised Gmail advertising

Google plans to stop the controversial practice of scanning Gmail inboxes to serve personalised ads in the interest of boosting its growing enterprise business.

Holland & Barrett sold to Russian billionaire Mikhail Fridman for £1.8bn
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Holland & Barrett sold to Russian billionaire Mikhail Fridman for £1.8bn

UK's largest health food retailer, Holland & Barratt, has been sold by US private equity firm Carlyle to L1 Retail, a fund controlled by Russian billionaire Mikhail Fridman for £1.8bn.

UK's Analog and W&N Studio grab Cannes Digital Craft Grand Prix for Björk VR experience
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UK's Analog and W&N Studio grab Cannes Digital Craft Grand Prix for Björk VR experience

A VR experience music video that places the audience within the singer Björk's world of Vulnicura has earned VFX agency Analog and W&N Studio the UK's first Grand Prix at this year's Cannes Lions.

Samsung appoints Wunderman to pan-European CRM and loyalty account
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Samsung appoints Wunderman to pan-European CRM and loyalty account

Samsung Electronics has chosen Wunderman to lead its CRM and loyalty marketing activity across Europe.

Adam & Eve/DDB leads UK entries for Integrated Lions
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Adam & Eve/DDB leads UK entries for Integrated Lions

Adam & Eve/DDB London has been nominated twice for an Integrated Lion for its work on "Buster the boxer" for John Lewis and "Give the rainbow" Skittles.

Facebook launches anti-extremism initiative in UK
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Facebook launches anti-extremism initiative in UK

Facebook has launched its counterspeech program to tackle online extremism and hate speech in the UK, more than a year after it was launched in other European countries.

French police raid Havas offices over CES Las Vegas inquiry
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French police raid Havas offices over CES Las Vegas inquiry

The headquarters of the Havas advertising group was raided on Tuesday by the French anti-corruption police over an inquiry into a visit by president Emmanuel Macron to CES Las Vegas.

Unilever's Keith Weed named world's most influential CMO
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Unilever's Keith Weed named world's most influential CMO

Keith Weed, chief marketing officer of Unilever, has topped a ranking 50 of the world's most influential chief marketing officers by Forbes in partnership with Sprinklr and LinkedIn.

FA ends long-term betting partnership with Ladbrokes and all other gambling companies
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FA ends long-term betting partnership with Ladbrokes and all other gambling companies

The Football Association has ended all of its sponsorships with gambling companies, including a mutual agreement to end its long-term deal with Ladbrokes.

AKQA and Google lead UK Digital Craft shortlist nominations
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AKQA and Google lead UK Digital Craft shortlist nominations

Out of ten nominations for UK entrants, AKQA and Google have secured two apiece.

George Clooney sells tequila brand to Diageo for $1bn
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George Clooney sells tequila brand to Diageo for $1bn

Diageo has bought Casamigos, a brand of tequila co-founded by George Clooney, for $1bn (£790m) and plans to expand the brand internationally.

Group M downgrades UK ad growth forecast in part due to brand safety fears
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Group M downgrades UK ad growth forecast in part due to brand safety fears

Group M has revised its 2017 UK advertising growth forecast down to 4.1% from 7%

SeymourPowell wins UK's only Product Design gold Lion
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SeymourPowell wins UK's only Product Design gold Lion

SeymourPowell has brought home the UK's only gold Product Design Lion for "creating the world's first modular smartphone" on behalf of client Fairphone.

ManvsMachine London and Nike bring home UK's only gold Design Lion
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ManvsMachine London and Nike bring home UK's only gold Design Lion

ManvsMachine London and Nike won a gold Design Lion for "Go lighter go longer" a "metaphorical exploration of air and the negative space it occupies" to promote Nike Air Max 2017.

WPP adds to its digital content company basket with a £5m investment in Mic
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WPP adds to its digital content company basket with a £5m investment in Mic

WPP has invested $6.5m (£5.2m) in Mic Network, a US-based digital news company and creator of branded content.

WPP moves Salmon under Wunderman to form new e-commerce division
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WPP moves Salmon under Wunderman to form new e-commerce division

Wunderman has launched a new division, Wunderman Commerce, with e-commerce consultancy Salmon providing the expertise.

Uber chief executive Kalanick resigns
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Uber chief executive Kalanick resigns

Travis Kalanick has resigned as chief executive due to shareholder pressure.

DigitasLBi picks up Innovation Lion Creative Data Grand Prix for Whirlpool's "Care counts"
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DigitasLBi picks up Innovation Lion Creative Data Grand Prix for Whirlpool's "Care counts"

Digitas LBi Chicago has won the Innovation Lion Creative Data Grand Prix for its work "Care counts" for Whirlpool.

Dentsu Y&R Tokyo wins Mobile Grand Prix for smartphone sperm test kit while B-Reel takes home gold for UK
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Dentsu Y&R Tokyo wins Mobile Grand Prix for smartphone sperm test kit while B-Reel takes home gold for UK

Dentsu Y&R Tokyo created a sperm testing smartphone kit to shine the spotlight on Japanese infertility, in private, for Recruit Lifestyle.