R/GA London and Dentsu Aegis Network have been appointed to help Malaria No More UK achieve its goal of ending malaria in a generation.
Group M is optimising all its global media spend towards its standards of viewability.
The TV brand's Facebook and Twitter accounts have been hacked in the latest cyber threat to the company.
US president Donald Trump has disbanded two corporate councils after even more executives left in a move to distance themselves from his handling of Charlottesville.
The Stockholm-based agency has a long roster of clients including H&M, Spotify and Ikea.
US president Donald Trump has disbanded two business councils after even more corporate leaders left in a move to distance themselves from his handling of Charlottesville.
Deloitte Digital has bought Stockholm-based Acne Agency, which has worked with brands such as H&M, Spotify and Ikea.
HBO's social media accounts on Facebook and Twitter have been hacked in the latest cyber attack on the company.
British shoemaker Clarks has been accused of sexism for naming a girl's school shoe "Dolly Babe" while naming the boy's shoe "Leader".
PR agency Bell Pottinger will face the public relations and communications association (PRCA) disciplinary committee over charges stemming from its work in South Africa.
For its first "proper" digital campaign, 18-month-old startup FFS (Friction Free Shaving) wants to spread the word that it understands how frustrating shaving can be for women.
Snap's second quarter results continue to disappoint Wall Street but analysts believe the platform still has promise.
Up to three-quarters of customer data on marketing databases will become useless in the UK on 25 May 2018, according to a new study.
Last month, Speedo launched a web app that offers personalised training plans for swimmers of almost any skill level.
Asos has rolled out a function on its mobile app in the UK that will let its customers search its database of products using a photo.
Salesforce has launched an AI-powered image recognition service that will allow marketers to automate the discovery and identification of images on Twitter.
Taptica, an Israeli-founded and UK-listed ad tech mobile platform company, has doubled its size with the acquisition the DSP division of US-based company, Tremor Video.
Only half of online ad campaigns targeted at women in the UK actually reach them, research by Nielsen has found.
Snap has launched a marketing mix modelling (MMM) partner programme that includes tie-ups with Neustar Marketshare, Analytics Partners, MMA and Nielsen.
Facebook Creative Shop's guidelines are ostensibly aimed at raising the bar on mobile video creativity, but in truth are more pragmatic than creative.