Finding our voice on a jury
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Finding our voice on a jury

Issue of judging as a woman and what difference better gender-balanced juries make to the process and decisions.

CMO Q&A: Nissan's Roel de Vries

CMO Q&A: Nissan's Roel de Vries

Nissan's head of marketing tells Diana Bradley his stance on autonomous cars, auto shows, and integrating advertising and PR.

Recommendation Engine: Odysseus Arms' Clémence Pluche

Recommendation Engine: Odysseus Arms' Clémence Pluche

This Francophile listens to French rap and is reading bilingually between Donna Tart's 'The Goldfinch' and Chistophe Ono-dit-Biot's 'Croire Au Merveilleux.'

Shutterstock says men are 'more responsive' to online ads

Shutterstock says men are 'more responsive' to online ads

Images that "mirror the demographic profile of their target audience" perform best, according to an eye-tracking study from picture provider Shutterstock.

Facebook battles fake news with editorial rights
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Facebook battles fake news with editorial rights

Facebook is battling fake news by only offering verified publishers (those that regularly advertise with Facebook) the ability to edit headlines and meta descriptions for their verified links.

You saw it here first: 49 years of Campaign's best front pages
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You saw it here first: 49 years of Campaign's best front pages

From its debut in 1968, Campaign has held up a mirror to the ad industry. We look back at some of the best front pages chronicling events that have shaped advertising.

My career in 5 executions: MAL\FOR GOOD's Jennifer Golub
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My career in 5 executions: MAL\FOR GOOD's Jennifer Golub

From "Think Different" to thinking globally, MAL\FOR GOOD's executive director for innovation and content is a team player.

Publicis returns to organic growth in second quarter
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Publicis returns to organic growth in second quarter

Listed marcoms giant Publicis saw a return to organic revenue growth in the second quarter of 2017, citing the "lesser impact of residual difficulties" and the "good performance" in North America.

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How the rise of populism can fuel creativity

McCann Health, Cannes Lions Healthcare Network of the Year, hosted a roundtable to discuss the role of creativity in a new world order where populism is undermining trust.

Facebook to launch news subscription model later this year
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Facebook to launch news subscription model later this year

Facebook will start trying a paywall for its Instant Articles product in October.

Sizmek to buy Rocket Fuel for $145 million
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Sizmek to buy Rocket Fuel for $145 million

The private ad tech company has announced plans to buy the publicly-listed programmatic business.

How automotive brands can win over the always-on consumer
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How automotive brands can win over the always-on consumer

With self-driving vehicles and ride-sharing apps, car marketers must adapt to an ever-changing, technological landscape.

Getting a piece of the over-the-top action
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Getting a piece of the over-the-top action

Organizations and niche video creators are embracing OTT to deliver highly specific content on a global scale, says Accedo's SVP of business development.

A Pornhub pro offers sex ed for seniors
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A Pornhub pro offers sex ed for seniors

Officer & Gentleman enlists porn star and educator Nina Hartley for a SFW film about sexual health after 65.

Brand Superfan of the Week: Pokémon's Lisa Courtney
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Brand Superfan of the Week: Pokémon's Lisa Courtney

This Pokéfan has amassed 17,127 items of memorabilia from the anime series and now holds the Guinness World Record for the largest collection of Pokémon items.

Tourism New Zealand taps Bryce Dallas Howard as its pitch woman
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Tourism New Zealand taps Bryce Dallas Howard as its pitch woman

The country's marketing organization partners with National Geographic Travel Lab to create the agency's first video series

Spark Foundry turns to Antoniades to drive global growth
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Spark Foundry turns to Antoniades to drive global growth

Spark Foundry, the recently renamed media agency previously known as Mediavest Spark, has appointed Publicis Groupe veteran John Antoniades to drive global growth outside of the US.

One year later: How Pokémon Go leveled up AR for marketing
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One year later: How Pokémon Go leveled up AR for marketing

The Pikachu-catching phenomenon popularized AR and made the technology much more accessible.

China leads global M&A slowdown: R3
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China leads global M&A slowdown: R3

Dentsu leads the pack in APAC with an acquisition value of $146 millions and a total of six deals, as traditional players dominate, bucking a global surge of unconventional acquirers.

Watch marketing and adland's top names urge industry to fix diversity issue
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Watch marketing and adland's top names urge industry to fix diversity issue

Hailing from Airbnb and Mars through to Saatchi & Saatchi and Ogilvy, some of the biggest names in marketing and advertising have spoken out in a new documentary designed to highlight how agencies and brands can create a more inclusive industry.

R/GA's Barry Wacksman on philosophy, strategy and building an agency
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R/GA's Barry Wacksman on philosophy, strategy and building an agency

The latest in our series of interviews between a rising copywriter and a senior executive about making it in the ad industry.

Sorrell is wrong about consultancies. Culture is key to what we do
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Sorrell is wrong about consultancies. Culture is key to what we do

Karmarama's executive chairman, who sold to Accenture last year, says WPP chief Sir Martin Sorrell is wrong to think consultancies can't do creative.

Spinning wheels and slow streams: How 7 tech brands protested Net Neutrality changes
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Spinning wheels and slow streams: How 7 tech brands protested Net Neutrality changes

The current Net Neutrality rules are under threat from the FCC, and that's not OK with most of Silicon Valley. Here's how seven tech blue chips are trying to get the public on their side of the issue.

KFC: why making weird products seems to be a global brand strategy
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KFC: why making weird products seems to be a global brand strategy

Think the KFC smartphone is weird? You haven't seen anything yet.

Recommendation Engine: Madison + Vine's Rose Chirillo
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Recommendation Engine: Madison + Vine's Rose Chirillo

This copywriter is partial to "super heavy" TV dramas but will occasionally binge-watch "Unbreakable Kimmy Schmidt" to maintain her sanity.

Advertising's trust deficit: why branded content is the way forward
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Advertising's trust deficit: why branded content is the way forward

When branded content is doing its job correctly, it's not selling anything, says Mustache's founder and CEO.

The inside story on The Daily Show's Trump Twitter Library
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The inside story on The Daily Show's Trump Twitter Library

Comedy Central and The Daily Show with Trevor Noah invited fans, haters, and losers to a pop-up presidential library focused on Donald Trump's most talked about tweets.

Calvin Klein and Victoria's Secret models help foster youth prepare for the future
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Calvin Klein and Victoria's Secret models help foster youth prepare for the future

Select World'pro bono campaign connects new graduates with career counseling from women who overcame challenges of their own.

MullenLowe Group buys Salt to 'smash together' PR and advertising
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MullenLowe Group buys Salt to 'smash together' PR and advertising

MullenLowe Group has acquired PR and strategic comms agency Salt as it adds public relations to its "hyperbundled" offering in the UK and Asia.

Haagen-Dazs taps Pharrell Williams and millennials for global ad campaign
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Haagen-Dazs taps Pharrell Williams and millennials for global ad campaign

Saatchi & Saatchi London gives the ice cream brand a youthful vibe in a new spot titled "Everyday Made Extraordinary."

Who's to blame for summer's dismal TV ratings?
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Who's to blame for summer's dismal TV ratings?

Low quality, millennials, the decline of Peak TV and even the weather may be culpable for audiences tuning out.

Medium creates first 'Noteworthy' original video series
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Medium creates first 'Noteworthy' original video series

The platform super-serves its core audience by featuring authors in videos from LA agency Standard Time.

SodaStream hires Game of Thrones' Hodor in latest chapter of crusade against plastic bottles
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SodaStream hires Game of Thrones' Hodor in latest chapter of crusade against plastic bottles

SodaStream has followed its controversial, Game of Thrones-riffing campaign "Shame or glory" with a new spot that depicts present-day humans as a primitive species with an irrational addiction to drinking water from plastic bottles.

These 10 brands saw most improvement in social conversation over last year
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These 10 brands saw most improvement in social conversation over last year

Engagement Labs ranked the top 10 brands by year-over-year improvement in online and offline social conversation.

Dentsu likely to be fined for irresponsible working practices
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Dentsu likely to be fined for irresponsible working practices

The company renews a pledge to stamp out long working hours as executives escape charges following the investigation of a suicide in 2015.

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